With online sales amounting to £127 billion in 2024, the UK has cemented its position as a leading eCommerce Market, currently the third-largest in the world.
This is supported by other statistics, such as the fact that in 2023 almost 90% of UK consumers bought at least one product online.
However, success for online sellers is by no means guaranteed - multiple surveys reveal that at least 78% of customers would not buy from the same seller due to a negative post-purchase experience.
While your ecommerce business might have an excellent platform and product, complete customer satisfaction is key; you need a smooth transition from the point of sale to the moment the package arrives. Without this, the risk of alienating your customer base is high, and this can be disastrous, particularly for small to medium businesses.
One of the best ways to overcome this problem is by investing in a reliable fulfilment service, and this is where Direct Fulfilment 365 excels.